A cake-slice product still and balm portrait lead into a candlelit cake and a woman blowing out candles, carrying the flavor launch through a birthday ritual.
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Celebr-ATE #NationalDessertDay with a ✨NEW✨ Glow Reviver Melting Lip Balm Flavor: Birthday Cake! 🎂 Available now on elfcosmetics.com 🛍️ Comment “BIRTHDAY” and we’ll DM you the link to shop 🫶
Why you’ll love it:
💖 The same lippie you know and love, now in a yummy birthday cake flavor
💖 Clear shade with multi-color shimmer
💖 Nourishing, buttery formula
💖 Soft, flexible silicone tip
Shop now for ONLY $9 on elfcosmetics.com! 💸
🇺🇸 Available now on TikTok Shop, Coming online to @target, @ultabeauty and @amazon October 18 and @cvspharmacy early 2027, Coming in-store to @target, @ultabeauty, @walmart, @walgreens, @cvspharmacy, @heb, @meijerstores, @krogerco and @albertsons early 2027
🇨🇦 Coming online to @shoppersbeauty, @walmartcanada and @amazonca October 18, Coming in-store to @shoppersbeauty, @walmartcanada and @amazonca early 2027
🇬🇧 Coming online and in-store to @superdrug early 2027
#GlowReviverMeltingLipBalm #elfcosmetics