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Coterie — A cheaper-diaper question with numbers attached

COTERIE / META ADS

A cheaper-diaper question with numbers attached

The creative places capacity and cost comparisons beside the cheaper-diaper headline, asking viewers to consider the brand's stated tradeoff through its displayed figures.

Ad copy

Headline Get The Award-Winning Diaper Caption Glamour called us the "best diapers on the market": 💤 "10+ hours a night without a leak." – Sherry H. 💧 Wicks away liquid from the skin in seconds 🌟 Thousands of 5 star reviews

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