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Curious Elixirs — A marble-bar pour for the sober-crowd pitch

CURIOUS ELIXIRS / META ADS

A marble-bar pour for the sober-crowd pitch

Four bottles and a pouring cocktail appear on marble beneath a sober-crowd-spending headline, using the serving scene to introduce the source's trade argument.

Ad copy

Creative headline Something Curious On Your Menu Creative caption People drinking less booze doesn't mean your business needs to make less money. Take care of your sober customers, and those just cutting back, and they'll take care of you. 4 in 10 US adults are now "sober curious" according to 2023 research by Mintel. Our wholesale partners have seen non-drinking & sober customers spend $9 more on average when they have Curious on the menu.

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