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Rare Beauty — True to Myself gets a swatch close-up

RARE BEAUTY / META ADS

True to Myself gets a swatch close-up

The matte foundation bottle appears with a swatch beside coverage and self-setting callouts, linking the source's product features to a visible finish detail.

Ad copy

Creative headline NEW Natural Matte Foundation Creative caption NEW True to Myself Natural Matte Longwear Foundation is the 3-in-1 shortcut to your best skin: ✔️Self-primes ✔️Covers ✔️Self-sets

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Product page (PDP)

Rare Beauty website: A large founder quotation explains the intended brow-gel finish

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Product page (PDP)

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